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Marketing That Works

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Steven Macy Studios

Problem:
Steven Macy had never had a website for his business before and came to Web Works looking for a site for his architectural illustrations. He wanted to rank for "architectural renderings" in the Chicagoland area.

Since Mr. Macy comes from an art background, he was worried that the design we provided for his brochure style site would not be up to his standards. He also needed a logo and color scheme created and decided it would be best to trust the Web Works professionals to develop it all.

Solution:
His designer, Steve, came up with a contemporary design using architectural accents, a modern color scheme and a user friendly interface. Although the design is eyecatching and appealing, it doesn't take away from the renderings that Mr. Macy is showcasing.

Mr. Macy's coordinator, Kristin, was able to tackle the challenge of a new and different subject matter, research it and transform the whole idea into well written, thoughtful content. And not just that! Kristin developed the site's meta data as well.

Results!

Search Term Page Ranking Site
"architectural renderings naperville" 1 2nd Yahoo
"architectural renderings naperville" 1 1st

Google

"architectural renderings dekalb" 1 1st Yahoo & Google
"architectural renderings chicago" 4 9th Yahoo


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Hazard Assessment

Problem:
Bob Bridge came to Web Works with a site that his son had designed for him previously. Like most sites done by a sole designer, he wasn't ranking for any of his keywords or for his area because there was no optimization done. He was also looking for a complete site overhaul and a new, cleaner look and feel.

Solution:
Bree worked with him extensively in transferring some of his old content and images from his old site into the newly oranized and structured site. She was able to take the site to the next level by giving it a trustworthy and professional design that his old customers and new customers would take seriously.

The site was also optimized by Charlie for some of Mr. Bridge's services, such as "mold assessment," "mold sampling," and "mold testing." His company, Hazard Assessment, services most of Texas, including a few big cities like Austin, San Antonio, Houston and Round Rock. Big cities liek these are usually harder to rank for since there is so much competition out there. However, our optimization was able to push Mr. Bridge's site to the top of the search engines! He is regularly bringing in clients that find his website online.

Results!

Search Term Page Ranking Site
"hazard assessment texas" 1 1st Yahoo & Google
"mold testing austin" 1 4th

Google

"mold testing austin" 1 9th Yahoo
"mold testing san antonio" 1 3rd Yahoo
"mold sampling texas" 1 1st Google


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